A messy optical process

To serif or sans-serif? One of the oldest discussions on type and reading eventually comes down to a binary question. Go Roman or go Grotesk? The serif is recognisable by the little strokes attached to the end of larger lines of a letter (take a closer look at the « T’s » in this text). These strokes—serifs—are, in fact, the result of ancient technological flaws: the outlines of Roman letters were first painted onto stone before they were carved into it. Paint naturally flares at stroke ends and corners, creating serifs in the carved-out letters. (The word possibly comes from the Dutch word schreef, meaning « line » or stroke; schreef is also the past tense of the verb « to write »). We have carried serifs with us, from stone to metal to code; our neural networks are now so used to these shapes that reading them feels both natural and pleasant.

MORE ARTICLES


  • Only stupidity is hereditary

    There sits a donkey before an open book, held between his forehooves in such a way that we can clearly see the pages. It is a family tree of sorts, with eight rows of seventeen standing donkeys.


  • Firsts in space

    A friend of mine likes to say that the moon landing was real, but dumb. On astronautical tokenism.


  • € 0

    No one would have understood both the sentiment and the absurdity more keenly than Marx himself, whose face has adorned real currencies in more countries than anyone else’s, with the possible exception of Elizabeth II.

BROWSE TOPICS

,